Christine Creative · Victoria, BC

Christine Savard

Creative Director — Communications, Marketing, Original Music & Sonic Branding

Eight years coordinating architecture proposals across engineers and partners taught me to write under pressure.

Producing my own records taught me to listen for what works.

The work I take on now uses both.

Now

Currently in studio · sonic branding refinement for a Q3 podcast launch · open to one Q4 retainer slot.

Services

Creative Direction

Embedded creative direction across communications, marketing, original music, and sonic branding. Three-to-six month engagements where one head runs the strategy and the execution. For organizations that have been burned by vendor coordination and want to fix it.

Sync Licensing

A catalog of cinematic indie tracks ready for film, TV, and advertising. One-stop clearance — I own masters and publishing, so deals close fast. Stems, instrumentals, and TV mixes available for every track.

Sonic Branding & Original Music

Custom audio identity for brands, podcasts, and campaigns. Audio logos, brand anthems, podcast sonic kits — written, produced, and delivered broadcast-ready. I work with brand strategists, in-house marketing teams, and agencies that need sound to do work the visuals can't.

Selected work

Selected work

Recording artist

Music

An eight-track catalog mastered at Sterling Sound by Joe LaPorta. Cinematic indie, sync-licensable, one-stop clearance. The artist brand has its own home — visit the catalog, the press, and what's available for placement.

Featured

Wicked Woman

Music video · 2025 · Co-direction

Tinnitist · BKonthescene · Music for the Misfits

Wicked Woman

Co-directed music video for the self-released track "Wicked Woman." Cinematic indie aesthetic — one location, a tight crew, performance and narrative cut together. Picked up by Tinnitist and BKonthescene.

The video is the proof point for music video direction as a service: I was on both sides of the camera for it — artist and director at once.

Read the full case study

Bright, warm, expressive, tender — Christine Savard's catalog earns its place in the room.

Tinnitist · Darryl Sterdan

Featured in

  • Black Press / Glacier Media
  • FCBC
  • Tinnitist
  • DNü
  • Music for the Misfits
  • Hype Machine
  • BKonthescene